Rally Your Family

We’re a Family Branding Agency.

We exist to help you discover your family’s purpose, clearly articulate your values, and lay the foundation for your legacy.

Don’t let life happen in the background.

Courage and Conviction

We create Family Crests, Manifestos and Core Values.

In today's fast-paced world, the concept of a family crest, manifesto, and core values may seem like a relic of the past. However, its essence—a symbol of unity and shared values—remains profoundly relevant.

At Rally, we believe in updating this tradition for the modern era. Your family crest will not just be a visual emblem but a testament to your collective identity. Your manifesto and core values will encourage integrity, and refine the principles you stand by. It's about celebrating who you are and the legacy you're building together.

Our Services

If you’d like to book a service, select the package you're interested in and fill out the corresponding application below.

Visual
Identity

Family Crest Design

Inquire for Pricing

Our Visual Identity package offers families the opportunity to distill their heritage and values into a beautifully designed family crest. Clients will complete a detailed questionnaire, allowing us to understand their unique story and aspirations. This package culminates in a bespoke crest that visually represents their family.

Includes:

  • Family Crest

  • Work with a Rally Rep

  • Rally Your Family book

*Only 4 spots available for the remainder of 2024

Most
Popular

Visual and
Verbal Identity

Family Crest, Manifesto, and Core Values

Inquire for Pricing

The Visual and Verbal Identity package provides an immersive, boutique experience tailored to deeply understand and articulate your family’s ethos. Clients will engage in a collaborative process with our founders, resulting in the creation of a family crest, a comprehensive manifesto, and a series of core values.

Includes:

  • Family Crest

  • Family Manifesto

  • Core Values

*Only 7 spots available for the remainder of 2024

Talks and
Retreats

Speaking Engagements

Inquire for Pricing

We have a desire to share this vision with business leaders, organizations, and churches. We know that if you aren't winning at home, you aren't winning anywhere else. Therefore, we've distilled these services into workshops for families and team members to go through together, facilitated by our Founders.

Includes:

  • Rally Your Family Workshop

  • Dad by Design Retreat

  • Speaking Engagements

*Inquire about 2024 availability.

*We’ve decided to walk before we run, so we are currently accepting only a handful of projects in 2024.

Still unsure?

We wrote the book on family branding.

Interested in branding your family, but not comfortable paying a premium to hire an agency to do it for you?

Our book, “Rally Your Family” is a comprehensive guide to our process and the perfect solution. "Rally Your Family" delves deep into the principles and practices of building a united family identity.

Packed with inspiring stories, practical advice, and step-by-step exercises, this book will empower you to create a meaningful family crest, manifesto, and core values. Don't let uncertainty hold you back—order the book today and take the first step towards a stronger, more connected family.

See for yourself

Families who have Rallied

FAQs

We understand that our unique approach to helping families create personalized crests, manifestos, and core values might spark a variety of questions. Here, we aim to provide clear and detailed answers to some of the most common inquiries about our process, timelines, costs, and more. However, if you don't find the information you're looking for, or if you have specific concerns, we encourage you to reach out to us directly.

  • We brand families.

    Depending on the package you select, the output of our collaboration consists of a family crest, a family manifesto, and core values.

    As parents ourselves, we believe it's important to articulate these things clearly. When we fail to do so, it leaves the door open for others (who care much less) to clearly articulate the opposite values.

  • Short answer: everyone who values family.

    Newlyweds

    Building a Strong Foundation helps newlyweds create a robust marital base rooted in shared values and clear communication. It enables couples to develop a unified vision for their future, create effective communication and conflict-resolution strategies, establish meaningful traditions and shared goals, and strengthen their relationship through faith and mutual support.

    New Parents

    Navigating Parenthood with Purpose guides new parents in adjusting to their roles while maintaining a strong relationship and nurturing environment for their child. It ensures a smooth transition into parenthood with confidence and support, fosters a loving and stable environment for the child’s growth, balances parenting responsibilities with maintaining a strong marital bond, and incorporates faith-based principles in raising the child.

    Established Parents

    Sustaining Growth and Connection helps established parents reinforce family bonds and ensure their home is a place of growth, learning, and joy. It reinforces family values and traditions, addresses the challenges of parenting older children and teenagers, maintains a healthy balance between work, parenting, and personal time, and encourages continued personal and spiritual growth for each family member.

    Grandparents

    Leaving a Legacy of Love and Wisdom supports grandparents in their unique role, helping them bond with grandchildren and provide support to adult children. It strengthens intergenerational relationships, shares wisdom and family heritage, provides guidance to adult children in their parenting journey, and engages in meaningful activities and traditions that reflect their faith and values.

  • A family crest is a unique emblem or coat of arms that symbolizes a family's heritage, values, and identity. Traditionally used by noble families to signify lineage and achievements, modern family crests can be customized to reflect the unique characteristics and beliefs of any family. A family crest is important because it serves as a visual representation of the family's unity and pride. It can be passed down through generations, reinforcing a sense of belonging and continuity. By creating and displaying a family crest, you honor your family's history and create a lasting legacy that celebrates your collective story and values.

  • A family manifesto is a written declaration that articulates a family's core beliefs, principles, and aspirations. It serves as a guiding document that reflects what the family stands for and aims to achieve. A family manifesto is important because it provides a clear and cohesive framework for decision-making, helping family members align their actions with shared values. It fosters a sense of unity and purpose, encouraging each member to contribute to the family's collective goals. By creating a family manifesto, you create a lasting reminder of your family's identity and vision, inspiring current and future generations to uphold and cherish these principles.

  • Core values are the fundamental beliefs and guiding principles that shape a family's behavior, decisions, and interactions. They represent the essence of what the family holds most dear, such as integrity, kindness, and resilience. Core values are important because they establish a moral foundation and provide consistency in how family members conduct themselves. They help create a supportive and positive environment by setting clear expectations for behavior and fostering mutual respect. Embracing core values strengthens family bonds and creates a shared sense of purpose, ensuring that the family's legacy is built on a strong and meaningful foundation.

  • The process typically takes between 2 to 4 weeks from start to finish. This timeline includes the initial consultation, distribution and collection of questionnaires, and the crafting of your personalized family crest, manifesto, and core values. We prioritize thoroughness and attention to detail to ensure that the final product truly reflects your family's unique identity.

  • Our pricing varies depending on the specific services you choose and the level of customization required. We offer a range of packages to suit different needs and budgets. Please contact us for a detailed quote tailored to your family's unique requirements. Our goal is to provide a valuable and meaningful experience that offers lasting benefits for your family.

  • Our services may seem expensive, but the cost reflects the quality, customization, and value we provide. Here’s a breakdown of what you’re investing in:

    1. Personalization: Every family is unique, and we take the time to understand your family’s history, values, and aspirations to create a crest and manifesto that truly represents you. This requires detailed research, one-on-one consultations, and bespoke design work.

    2. Expertise: Our team comprises experienced designers, writers, and researchers who are dedicated to delivering top-notch quality. Their expertise ensures that every element of your family crest and manifesto is thoughtfully crafted and professionally executed.

    3. Lasting Legacy: The crests and manifestos we create are designed to be passed down through generations. This isn't just a one-time purchase but an investment in your family’s legacy and heritage.

    We believe that the value we provide far exceeds the cost, offering you a unique, high-quality representation of your family’s identity that will be cherished for generations.

  • We do, but financial stewardship is important to us. We do not recommend any family go into debt for our services.

    Our book, "Rally Your Family" is designed to guide you through the process of doing this work on your own.

    If you're uncomfortable with our custom pricing, we highly recommend you purchase our book and use it as a guide to get started on your own.

  • It's natural for families to have diverse opinions and beliefs. When this happens, it's crucial for parents to lead from the front, setting an example of unity and respect. Proverbs 22:6 advises, "Train up a child in the way he should go, and when he is old, he will not depart from it." This scripture underscores the importance of parents guiding their children with clarity and conviction. By consistently demonstrating and communicating the family's core values, parents can cultivate a respectful environment where differing viewpoints are acknowledged but the family's foundational principles remain steadfast. Leading by example fosters a sense of harmony and purpose, helping to bridge gaps and ensure that all members feel valued and understood, even amidst diversity.

  • Absolutely! We believe that creating a family crest and manifesto should be an enjoyable and enriching experience. Our team is passionate, friendly, and committed to making the process engaging and interactive. We work closely with you to ensure that every step is enjoyable and that the final product is something your entire family will cherish.

We’re here to help

Questions? Drop us a line.

We’re an open book—don’t hesitate to reach out if you have questions about our company.